Seuss’s book is precisely that of the synthetic trees that line the streets of Thneedville to the organic Truffulas they have displaced. Despite its soft environmentalist message “The Lorax” is an example of what it pretends to oppose. At times the imagery takes on a dark, almost apocalyptic cast as it surveys the smogged-up, denuded landscape where the trees used to be and the shiny, commercialized pseudo-utopia (called Thneedville) that an alienated humanity, having lost the memory of nature, now calls home.ĭon’t be fooled. Thematically the movie, directed by Chris Renaud and Kyle Balda from a script by Ken Daurio and Cinco Paul and made under the auspices of the Illumination animation studio, dutifully lectures its audience on the folly of overconsumption and the virtue of conservation. Having donned recyclable 3-D glasses and seen the thing for myself, I’m not sure whether to mock the enemies of “The Lorax” for their cluelessness, to offer them reassurance or to compliment them for being half-right. Seuss’ The Lorax,” which is supposedly part of a left-wing Hollywood conspiracy to brainwash America’s children into hating capitalism and loving trees.
In our own globally warmed, ideologically fevered moment there has been a minor flurry of predictable, pre-emptive bloviation aimed at Universal’s movie version, “Dr. Seuss, has occasionally been caught up in squalls of controversy, most of it cooked up by people choosing to be outraged by the book’s mild allegorical moral of ecological responsibility. However, even with musical numbers, this is nowhere near as annoying as the average episode of "Glee." That all having been said, the computer animation on display cannot come close to replicating the old school charm of it being drawn by hand.Since its publication in 1971 “The Lorax,” by Dr.
Seuss generally had a moral, this adaptation is not exactly what one would consider subtle.
In its own entertaining way, "The Lorax" makes a genial case for small scale capitalism and environmentalism while warning about the dangers of marshmallow addiction and being ahead of the curve and even Glenn Greenwald on the subject of the national security state. Once there, Ted learns about his seeking to make his fortune and first meeting with the Lorax, the guardian of the forest. Enheartened, Ted is told by his grandmother to go to the Once-ler beyond the city walls for more information. Audrey, an artist, so very much wants to see a real tree that she promises to marry whoever can find one for her. While everybody in Steedville wears a bowler hat and always carries an umbrella(sorry, couldn't resist), Thneedville is composed entirely of plastic.
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